Why Your Domain Name Could Be the Secret Weapon in Local Marketing
Local domains = local trust, local leads.
What if choosing the right domain name could bring you €€€ and quality leads faster than any ad campaign?
Server-Side Tracking Explained
The Fix for Broken Marketing Data
Why You Need Server-Side Tracking in 2025 and beyond?
Tracking today is broken. Browsers block it, users reject cookies, and your pixel data is basically playing hide and seek. That means your ads reach the wrong people, your reports lie, and your marketing budget cries in the corner.
Server-side tracking fixes that. It gives you back control, keeps you compliant, and makes sure your ads perform like they should—without creeping anyone out.
Does Your Website Need a Redesign?
Here’s How to Tell (and What to Do About It)
If your website hasn’t been touched in 5 years, it’s not “classic”—it’s probably costing you leads. Whether you’re a real estate agent, interior architect, or someone installing solar panels, a tired website could be quietly sabotaging your business.
Ow Boy Your Cookies Crumbles
Protect Your Marketing Spend When Tracking Gets Tough
Why the end of cookies isn’t the end of the world — but you do need a new plan
Cookies have been the backbone of online marketing for years. But soon, the way they work is changing — big time. What does that mean for your business?
Women at the Forefront: Transforming Small Business Leadership
In “Women at the Forefront: Transforming Small Business Leadership,” we dive into the pivotal role women play in redefining leadership within SMEs. Coinciding with International Women’s Day, this insightful exploration underscores the importance of gender diversity and inclusion, highlighting the transformative impact women have on the business landscape. As we celebrate this significant day, the narrative reinforces the call to action for creating more inclusive environments, illustrating how women’s leadership is key to innovative and equitable business practices.
Sustainable Growth
Practical Steps for SMEs Who Care About Their Footprint
SMEs are the secret weapon in the fight for a sustainable future. By switching to carbon-neutral hosting, embracing recyclable tools like Rocketbook, choosing greener transport, and planting trees, small businesses can make a real, measurable impact—proving that size doesn’t limit influence when it comes to saving the planet.
